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DOOH, the new generation of advertising
Neo Advertising uses digital advertising in Switzerland. Expanding rapidly, this innovative and modern medium amazes through its advertising benefits.
DOOH or Digital Out Of Home : digital advertising, an expanding medium with the ability to reach every individual outside their home in a dynamic manner.
The medium that bests complements household media (TV, press ….) :
- It optimises the recognition of your TV and press campaign
- It reaches and accompany people throughout their day, from their home to the points of sale
Digital advertising accompanies consumers’ everyday lives by means of its unprecedented dynamism and interactivity.
Il allows rich and dynamic content :
- Text, images, information : rich media
- Evolution of the content in real time
DOOH, synonymous with new creative options for your communication :
Modern and innovative, DOOH is the new communication solution for advertisers looking for a means of communication with a high level of proximity, impact and attraction. Thanks to the great flexibility of its utilisation and content, digital advertising can be adapted in different environment. Well used, it becomes an inevitable venue that enhances the recognition, reputation and allocation of the brand.
The benefits of the DOOH Media :
• Impact: dynamic content vs. static content in traditional advertising
• Flexibility: an unlimited number of visuals
• Adaptability: adapt and change your creations in real time, according to the time of the day or a particular event
• Economy: no technical fees or printing fees